Top 8 Shopify Apps to Boost Your Store's Conversion in 2024

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A successful Shopify store isn’t just about getting visitors to your site.

It’s about turning those visitors into customers!

But here’s the thing—boosting your conversion rates isn’t just about working hard; it’s about working smart. To truly make an impact, you need the right tools.

That’s where Shopify apps come in.

These apps are designed to make your store more appealing, user-friendly, and efficient, helping convert visitors into paying customers.

In this blog, we’ll explore 8 must-have Shopify apps that can give your store the boost it needs.

Whether you want to;

  • Increase customer engagement,
  • Simplify shopping experience,
  • Enhance profits,
  • Build trust

These apps can do the heavy lifting for you.

By the end of this post, you’ll see how working smart—with the help of these Shopify tools—can lead to better conversion rates and more sales.

Shopify Apps to Increase Conversions

Having these apps from Shopify can completely transform your store’s operations, allowing you to work smarter and achieve better results with less effort. Here’s how each of these eight tools can benefit your store;

  • Increased average order value and overall sales
  • Better customer experience
  • Improved customer engagement
  • Increased trust and credibility
  • Streamlined operations
  • Converted one-time buyers into repeat shoppers
  • Understood customer behavior and better-informed decisions

And the most important…higher conversion rates!

Our developers recommend these 8 tools that help you automate, optimize, and improve the customer experience, leading to higher conversion rates and more successful outcomes.

Rating

⭐️ 4.9 (2,427 reviews)

Frequently Bought Together

Frequently Bought Together is a powerful Shopify app designed to increase your store’s revenue by bundling products and offering personalized recommendations. Launched in 2017, this app was inspired by Amazon’s Frequently Bought Together feature and has since evolved into a comprehensive upsell and recommendation tool. It’s highly praised for its ability to boost the average order value (AOV) and improve conversion rates using AI-driven product suggestions.

Key Features:

  • Personalized product recommendations boost sales.
  • Easily create and tailor product bundles.
  • Apply different bundle discounts to increase conversions.
  • Optimize JS From Third-Party Apps
  • Works with Shopify POS and top review apps.
  • Available in several languages for global use.

Pricing

Free: Available for development stores.

Paid: $19.99 per month, which includes unlimited products, orders, and traffic​

Rating

⭐️ 4.6 (2,631 reviews)

Klaviyo: Email Marketing & SMS

Klaviyo is more than just an email marketing tool—it’s a comprehensive platform that helps you grow your Shopify store by building more innovative, data-driven customer relationships. Launched in 2012, it integrates seamlessly with Shopify and over 350 other platforms, allowing more efficient marketing campaigns.

Key Features:

  • Centralizes customer data from Shopify and other platforms.
  • Ready-to-use email and SMS templates with AI-driven automation.
  • Target specific groups with custom segments and triggers.
  • Templates for email, SMS, and push notifications.
  • Real-time revenue tracking and detailed campaign insights.

Pricing

Free: Available with up to 250 email contacts and 150 SMS/MMS credits.

Paid: Starts at $20 per month for email and $5 per month for SMS, scaling based on the number of contacts and messages

Rating

⭐️ 4.9 (1,790 reviews)

Notify! Back in Stock | PreOrder

Notify! Back in Stock | PreOrder is a powerful app that allows Shopify merchants to capture sales even when products are out of stock by offering pre-order options and sending back-in-stock alerts. Launched in 2020, this app supports efficient inventory management and helps merchants capture lost revenue from out-of-stock products.

Key Features:

  • Email, SMS, or push notifications to customers when products are back in stock.
  • Enable pre-orders with customizable buttons, partial payments, and discounts.
  • Match notification buttons with your store’s theme.
  • Track lost sales, recovered revenue, and customer engagement.
  • Compatible with popular marketing tools like Klaviyo and PushOwl.

Pricing

Lite: Free (10 notifications, 5 pre-orders)

Essentials: $19.90/month (100 notifications, unlimited pre-orders)

Pro: $39.90/month (1K notifications, advanced templates)

Premium:$69.90/month (5K notifications, homepage integration)

Rating

⭐️ 4.9 (4,932 reviews)

ReConvert Post Purchase Upsell

ReConvert is a powerful upsell and cross-sell app designed to boost your store’s revenue by optimizing the post-purchase experience. Launched in 2018, it allows you to create one-click upsells, personalized “Thank You” pages, and custom checkout experiences that encourage customers to spend more after purchasing.

Key Features:

  • Design and customize your thank you and checkout pages.
  • Post-purchase upsell funnels that increase Average Order Value (AOV).
  • Detailed insights on funnel performance, conversion rates, & optimization suggestions.
  • Product recommendations, bundles, & targeted discounts based on customer behavior.

Pricing

Free: Available for development stores.

Basic:$4.99 monthly (up to 49 orders or $49 generated by ReConvert).

Premium: $7.99 monthly (up to 99 orders or $99 generated).

Pro: $19.99 monthly (up to 199 orders or $199 generated). Custom pricing is available for larger stores

Rating

⭐️ 4.7 (2,342 reviews)

Justuno ‑ Email & SMS Pop ups

Justuno is a marketing automation platform that boosts conversions through targeted email and SMS pop-ups. Launched in 2013, it offers tools for lead capture, customer engagement, and workflow automation to drive sales and enhance the customer experience.

Key Features:

  • Grow your email and SMS lists with targeted pop-ups for new visitors.
  • Drag-and-drop editor to create and personalize pop-ups, banners, & forms.
  • Segmentation based on behavior & demographics.
  • Reduce bounce rates and recover sales with exit offers & reminders.
  • Engage visitors with quizzes, games, and surveys.

Pricing

Free:For 2,000 monthly visitor sessions

10K Lite Plan:$59/month (up to 10,000 visitors)

20K Lite Plan: $99/month (up to 20,000 visitors)

50K Lite Plan: $199/month (up to 50,000 visitors)

Rating

⭐️ 4.7 (2,534 reviews)

Yotpo: Loyalty & Rewards

Yotpo Loyalty & Rewards is a platform designed to improve customer retention and engagement through customizable loyalty programs and referrals. Launched in 2015, it enables merchants to create and manage loyalty rewards, VIP tiers, and referral campaigns without coding skills.

Key Features:

  • Launch loyalty programs, VIP tiers, and referral campaigns without coding.
  • Various rewards like points, discounts, gift cards, and more.
  • Tiered loyalty structures based on points, spending, or referrals.
  • Works with Shopify Flow, Shopify POS, Klaviyo, and more.
  • Track program performance, ROI, & customer behavior to optimize strategies.

Pricing

Free:For stores with fewer than 100 monthly orders

Gold Plan:$199/month (includes up to 500 orders; $0.20 per additional order)

Rating

⭐️ 4.8 (6,988 reviews)

Yotpo Product Reviews & UGC

Yotpo Product Reviews & UGC a robust tool designed to help eCommerce brands collect and display user-generated content (UGC), such as product reviews and ratings. Launched in 2011, it offers AI-powered widgets and integrates seamlessly with various platforms to showcase social proof and drive conversions.

Key Features:

  • Gather reviews via email, SMS, social media, and more.
  • Customize review widgets with photo and video reviews and star ratings.
  • Connects with Google, Facebook, Instagram, and more.
  • Access insights on reviews and customer behavior.

Pricing

Free:Up to 50 monthly orders (automatic review requests, basic display options)

Starter:$15/month (or $144/year) – (Google Rich Snippets, photo/video reviews, Ads)

Pro:$119/month (or $1,068/year) – (Shop media galleries, attributes, detailed insights)

Rating

⭐️ 4.9 (20,460 reviews)

Loox ‑ Product Reviews App

Loox a visually appealing social proof app designed for Shopify stores. It allows merchants to collect and display product reviews with photos and videos, helping build trust and drive sales. With a wide range of customizable widgets and seamless integrations, Loox supports merchants in improving their online credibility and customer engagement.

Key Features:

  • Automated emails and review forms to gather product reviews.
  • Customizable widgets like carousels, pop-ups, and badges align with your brand.
  • One-click referral program & social proof upsells to boost sales.
  • Syncs with Shop App, Meta Shops, Google Shopping, & other platforms.
  • 24/7 customer support to assist with any issues.

Pricing

Beginner:$9.99/month (+$5 for Loox Referrals) – (100 monthly review request emails, photo review discounts, 10+ widgets, and reviews importer)

Scale:$34.99/month (additional $35 per 300 orders) (+$5 for Loox Referrals) – (video reviews, Google Shopping, Meta Shops, and no branding)

Unlimited:$299.99/month – (unlimited review request emails, referrals, upsells, all features of the Scale Plan)

Increase Your Conversion Rates Now!

Increasing your Shopify store’s conversion rate is about leveraging the right tools to get the job done. The apps we’ve discussed—like Frequently Bought Together, Klaviyo, Notify! Back in Stock | PreOrder and others—are designed to help you do just that.

They simplify complex tasks, from upselling products to automating marketing efforts and managing inventory, allowing you to focus on what really matters—growing your business. Integrating these powerful tools into your store can improve the customer experience, boost sales, and drive long-term success.

Remember, the key to higher conversions isn’t just effort—it’s about using the best resources available to maximize your results.

Frequently Asked Questions

Q. What types of Shopify apps can help increase my store’s conversion rate?

Various apps can improve your store’s conversion rate, including upsell and cross-sell apps, email marketing tools, review and social proof apps, pop-up and exit-intent apps, and loyalty/rewards programs. These tools optimize the customer journey, improve engagement, and encourage repeat purchases.

Q. How do upsell and cross-sell apps improve conversion rates?

Upsell and cross-sell apps increase conversion rates by suggesting additional products to customers, either at checkout or on product pages. These recommendations can boost the average order value (AOV) and make it easier for customers to discover complementary products, leading to higher sales.

Q. Why are email marketing apps essential for conversion rate optimization?

Email marketing apps like Klaviyo help you create personalized campaigns that nurture customer relationships, recover abandoned carts, and send targeted promotions. These customized interactions are key to re-engaging customers and driving them back to your store, ultimately increasing conversions.

Q. Can I use multiple Shopify apps together to improve my conversion rate?

Absolutely. Many Shopify apps are designed to work together seamlessly. For example, you can use an upsell app alongside a review app and an email marketing tool to create a comprehensive conversion rate optimization strategy.

Q. What are the key features to look for in conversion rate optimization apps?

Key features include easy integration with your store, customizable design options, AI-driven recommendations, detailed analytics, A/B testing capabilities, and responsive customer support.

Q. Are there any free Shopify apps that can help improve conversion rates?

Yes, many Shopify apps offer free versions or trials, which can be effective for small stores or those just starting out.

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