BIMIBloggingEmail Marketing StrategyPrivacy

A Look Back at Email Marketing in 2022: The Year in Email

Did you know that on average, 1.5 billion email opens were recorded for every month this year? That’s 490 million more email opens than last year’s average (of 1.01 billion emails opens per month).

With such a high volume of email opens, it got us thinking about the year in email marketing as we wrap up 2022. How did email marketing change over the past year—and what caused those changes?

Join us as we take a look back at 2022’s biggest email marketing headlines and how they changed the future of email marketing.

(Stay tuned next month as we kick off our monthly blog series about the latest happening in the world of email.)

TLDR: data breaches, a big year for BIMI, and a lot of updates from Google.

 


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