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B2B
Why SurveyMonkey stepped away from traditional B2B creative
In a recent ClickZ podcast episode, Siegel+Gale Global CMO Margaret Molloy spoke on the importance of simplicity, especially for B2B…
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Blogging
How niche marketing can win customers from your competitors
30-second summary: Knowing your customers and what triggers them to purchase is imperative. This includes understanding what causes them to…
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Blogging
How Nickelodeon’s influencer families are creating benchmark-breaking content
Nick Family Insiders is Nickelodeon’s in-house parent influencer ambassador network. Families inside the network offer advocacy across social media for…
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Blogging
Maximize your video SEO in 2023: Proven strategies for success
30-second summary: Video will continue to be a vital part of digital strategy in 2023 reaching huge levels of advertising…
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