The primary objective for Anand Lab was to establish a centralized digital platform that seamlessly caters to various needs. This encompassed online registrations, lead generation, comprehensive dissemination of information about their diagnostic offerings, a unified point for patients to access their reports, and the creation of a patient-friendly website that eliminates complexities. This transformation was envisioned to leverage the latest technology stack and integrate with their internal systems, including LIMS, CRM, and ML tools.
