Anyone who’s read my blog will know I’m a data nerd. I’m extremely grateful to all the business professionals in my network who answered this survey for me earlier this week and who are continuing to answer the survey.  If ...

Our Company had serious Marketing. Automation problems. I had just started as Marketing Operations Manager at a startup that was expanding rapidly towards a hoped-for IPO. Still, there needed to be an effective, integrated Marketing system to operate. I needed to decide ...

Most of my colleagues and friends have been avidly reading and speculating about what the world of work will look like in 2021 and beyond. Covid has come and (not yet) gone. But many say that with the rollout of ...

  Have you ever wondered why the viewership on your TV ads is declining? You may want to consider updating your advertising strategy. Here are five reasons why millennials and generation z aren’t watching your tv ads. 1. Change of ...

I came up with the idea to have a dinner to celebrate my close friend Marc’s life. One of his greatest pleasures in life was to have a fine meal with close friends. So it was heart-warming that this event ...