In the product development lifecycle, user acceptance testing (UAT) represents a critical stage for testing a prospective product and ensuring alignment with the needs of your target users. UAT provides an opportunity to receive valuable feedback that can guide further ...

Voice of the customer (VOC) is a key initiative to increase customer experience by delivering features that customers need. Customer happiness is a product manager’s fuel, daily motivation, and priority. In my company, we have a motto that says “Our ...

In our jobs we contend with large amounts of stress. We all need a little time to get away, relax, or even play a game with our colleagues. There are several ways to set up successful gamification by gathering teams ...

Value chain analysis helps companies see the relationship between value-creating activities and their capabilities. Resources and capabilities are important, yes, but value-creating activities are where the rubber hits the road. Companies who understand the activities’ power can start creating a ...